ebookland Chapter 688 Promotional Activities
Chapter 688 Promotional Activities
Those who had doubts about the trip couldn't help but look at each other in bewilderment.
"It was actually an official invitation?"
"Why? Is it because they can only invite us?"
"Maybe only our production crew agreed?"
"They seem really excited?"
Is it because of "Voice of the West"?
……
The crowd was full of questions.
However, they only understood the specific reason after hearing the rest.
Although their southwest region has a large population, it is underdeveloped in other aspects, and because they look more like people from other continents, they are always ostracized in the western continent.
Therefore, local artists or film crews from Xizhou generally do not come here to carry out any activities.
The reason they invited Chen Nan and others to come and promote the event was to increase the influence of the five major regions in the southwest, thereby attracting people from the three continents of the southeast and north to come for tourism.
The reason is both official and true.
Upon hearing this, everyone assumed that the Southwest Region authorities might have indeed extended invitations to many film crews or artists, but only they responded.
Otherwise, they wouldn't be so enthusiastic and so sincere in wanting to cooperate.
"...Actually, there's one more crucial point."
Seeing that Chen Nan showed no dissatisfaction, the guide said with great certainty:
"The drama you filmed may not be very popular in other parts of Xizhou, but it's extremely popular in the five major regions of Southwest China. I've been hearing people around me discussing the plot a lot lately..."
Few people believe these words.
The crew members who gathered around out of curiosity about the two's conversation all shared this sentiment.
Despite the guide's eloquent descriptions, they showed little interest.
Little did they know, the guide was telling the truth.
On the way to the promotional event, he even showed Chen Nan the TV drama ratings rankings compiled in the Southwest region.
On the list, the new drama that has been ranked number one for the past three weeks is none other than their "The Legend of the Condor Heroes"!
Following closely behind are "Apricot Blossoms in Light Rain", "Asking the Immortals", and "Picking Stars".
Chen Nan looked at the regional ratings report for the new drama in his hand and couldn't help but feel surprised.
If this report is true.
This means that the aesthetics of the five major southwestern regions are different from those of other regions in the Western Continent.
No, this report must be real!
Firstly, the guide beside me was an official, so it was impossible for him to be faking it.
Secondly, the company's sudden request to add a few days to the itinerary, and the cities chosen were not particularly developed areas, indicates that the boss had a plan in mind.
Who knows, the company might have known about the different viewership ratings in this region...
If Lu Wantang knew Chen Nan's thoughts, she probably wouldn't know how to explain it.
How could she possibly know the ratings for the new show in this area? She was just making a judgment based on 'experience'!
—Because the five southwestern regions of Xizhou seem to be very similar to Southeast Asia and other places in parallel worlds, martial arts dramas are very popular there!
—Just then, an invitation came from the official authorities in the Southwest region, and Lu Wantang accepted it without much thought.
As for the effectiveness of the promotional campaign?
Lu Wantang hadn't really thought too much about it.
Nowadays, a drama with a viewership rating of 7% is already known to many people.
Their promotional efforts aim to cast a wide net and further increase the show's popularity.
The guide talked on and on for a while, with the translator doing all the talking, but Chen Nan didn't respond. Then, as if remembering something, he smiled and asked:
"Do you find it incredible?"
“A little.” Chen Nan nodded. “To be honest, I was just thinking about the authenticity of this report.”
"What I mean is, it's hard to believe, not that I suspect you're fabricating something..."
“I understand,” the guide replied good-naturedly. “But it’s undeniable that a large portion of the show’s viewership in the entire Western Continent comes from people in our Southwest Region. There’s absolutely no chance of a dull moment here promoting it…”
At this point, the guide couldn't help but talk about the history of the Southwest region, explaining from a very macro perspective why the Southwest region would like such a martial arts drama.
The group of people sitting in the back row couldn't help but wonder what the two were talking about.
"They've been talking for so long, are they checking the procedures for the promotional campaign?"
"Maybe they're introducing tourist attractions around here. Since they're calling themselves guides, they must be similar to tour guides?"
"If that's the case, then wouldn't we be able to move around freely?"
"I'm more worried about this event than whether we can go on vacation... What do you think we'll do if hardly anyone comes to participate?"
"Yes, there are several interactive parts in the event."
……
As the group was worrying unnecessarily, the car slowly drove into the area where the event was to be held.
What came into view was a dense mass of people, with a few others of different hair colors.
Everyone was queuing to enter, and the queue was just as long as that of a small or medium-sized concert.
Some people couldn't help but rub their eyes.
"Am I seeing things? Are these all people here for the event? How can there be so many?"
"Is it because it's next to the concert venue that there are so many people?"
"There are men, women, young and old... Surely they aren't just 'extras' hired by the government?"
The group couldn't help but gasp in surprise.
They were all mentally prepared that there might be no one at the event, but to their surprise, the situation was not only not similar to what they had imagined, but completely unrelated!
If they weren't still rational, they would have gotten off the bus right now to verify the truth!
However, the bus took a group of people directly to the backstage area.
The assistant director was watching them closely, urging them to change into their costumes, so they couldn't sneak a peek at the event.
Filled with curiosity, I waited backstage for nearly an hour before the promotional event finally began.
The first to appear were the director and the two lead actors.
Tang Yan and Zhao Yang exchanged a glance, both seeing a hint of anticipation in each other's eyes.
They listened to other people talking the whole way, and even those who didn't care how many people would be at the event couldn't help but start paying attention.
"Relax," Chen Nan, standing in the middle, reminded them. "The guide told me there will be a lot of people here today, so be prepared—"
After he finished speaking, the curtain was slowly drawn back in a rather ceremonial manner.
Before them stood thousands of spectators.
When the overwhelming cheers came, not only Tang Yan and Zhao Yang, but even Chen Nan was stunned.
Even in Dongzhou, even at a TV series premiere, there wouldn't be this many people, right?
At this moment, the host walked onto the stage from the side.
The host was also arranged by the local authorities.
With a bright smile on her face, she said, "It seems that the director and the two lead actors have been overwhelmed by the enthusiasm of our Southwest audience."
"Let's give them another round of applause, so they can truly experience it again!"
Before he finished speaking, thunderous applause erupted.
The people backstage who were preparing to enter all heard it clearly.